Are you a creative digital marketing specialist with a passion for content creation and building strong online brand experiences?
CALEX / Electro Cirkel Retail BV is looking for a Digital Marketing Manager who will not only manage our website and webshop but also actively contribute to the development of eye-catching and innovative content in collaboration with our international 3D team. In this role, you will be a key link between the marketing and e-commerce teams, ensuring that together you achieve commercial results.
What are we looking for?
As a Digital Marketing Manager, you will be responsible for developing a strong online brand identity through thoughtful campaigns and high-quality content. You will work closely with our 3D team in China to create visual content that enhances the customer experience. Additionally, you will ensure optimal collaboration with the e-commerce team, which focuses on the commercial performance of our webshop and marketplaces, to achieve common goals.
- Content creation & campaigns: You are at the heart of the content development process, guiding the 3D team in China to produce innovative, visually appealing assets that align with our campaigns and brand strategy.
- Website & webshop management: You keep our Webflow website and Shopify webshop up to date and ensure they seamlessly integrate with the latest marketing campaigns and content.
- Connection between marketing and e-commerce: You work closely with the e-commerce team, which is responsible for commercial results, to ensure that all marketing campaigns contribute optimally to revenue growth and profitability.
- Digital marketing strategy: You develop and implement digital campaigns that strengthen the brand and expand customer reach, in collaboration with our graphic team and the social media manager.
- Coordination & collaboration: You work daily with our international 3D team and local graphic designers to ensure all visual elements are delivered on time and at a high standard.
- Content for multiple channels: The content you develop with the 3D team is deployed across various marketing channels, including the website, social media, advertisements, email marketing, and marketplaces.
- Data analysis & optimization: You monitor the effectiveness of content and campaigns and make adjustments based on data insights to maximize performance, with a focus on commercial impact.
What skills do we ask?
- Proven experience in digital marketing, with a strong focus on content creation and visual storytelling.
- Experience working in an international setting, preferably with teams like our 3D team in China.
- Experience managing websites (Webflow) and webshops (Shopify) and integrating content into digital marketing strategies.
- Creative skills to develop unique content concepts aligned with our brand strategy.
- Excellent project management skills to coordinate various teams (both local and international).
- Ability to collaborate effectively with the e-commerce team and contribute to commercial goals.
- Strong communication skills, both in Dutch and English.
What do we offer?
- A central role within our marketing team, with plenty of room for creativity and innovative content creation.
- The opportunity to work with an international 3D team and develop unique, visually appealing campaigns.
- A dynamic working environment in Rotterdam (and possibly Eindhoven), where you can apply your creativity and strategic insight.
- Opportunities for personal development and growth within an international company.
Are you the creative and strategic bridge builder between marketing and e-commerce who will grow our brand both online and commercially? Apply now and strengthen the team at CALEX / Electro Cirkel Retail BV!
Location: Rotterdam (possibly Eindhoven)
For any questions or more information about this vacancy please contact our head of marketing Marc van Hoof m.vanhoof@calex.eu